Sales
How to Sell Your Moldmaking Service
Moldmaking is a community based on relationships that help sell the services each mold builder provides, and here’s why.
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MMT Chats: The Merging, Marketing and Manpower of a Moldmaking/Molding Company
For this MMT Chat, my guest is Andy Peterson CEO of Pyramid Molding Group (Industrial Molds and Pyramid Plastics) in Rockford, Illinois, who shares his take on the strengths of bringing a mold shop and molding facility together under one group.
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PODCAST: The Magic of Manufacturing and Marketing
Founder and President Todd Schuett of Creative Technology might be used to being behind the camera, but he’s in front of the microphone in this episode of The Manufacturing Alliance Podcast to talk about marketing and the magic that is the manufacturing industry.
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Answering the Call: Plastics
Mold builders and processors in the plastics industry are undergoing change as we speak. This change will require businesses to adapt, or they will fail. A marketing communications strategy is key to transforming the image of plastics and manufacturing.
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GF Machining Solutions Announces Director of Expanded Sales Department
GF Machining Solutions has announced that Peter Eigenmann has been promoted to the position of director of sales and marketing, effective October 7, 2019.
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The Plastek Group Launches New Website, Social Media
The Plastek Group launches a new website, as well as social media, in order to provide a universal communication, marketing and sales tool for its customers.
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Tooling, Tariffs and Reinventing One's Business for the "New Normal"
Mold industry professionals attending the Makino Technology Expo learned they must prepare for the “new normal” and build a better marketing and sales plan.
Read MoreSandvik Coromant Adds VP of Marketing for Americas
Annika Langéen, VP of marketing for sales area Americas at Sandvik Coromant, brings her business acumen, strong familiarity of the metal cutting industry and solid understanding of sales and business processes to the Americas marketing team.
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Hexagon Manufacturing Intelligence Appoints Global Marketing Director
Hexagon Manufacturing Intelligence has appointed Maja Foster as global marketing director of its production software business.
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New Series: A People + People Plan to Align Marketing and Sales to Support Growth Goals
Successfully aligning sales and marketing requires a plan that starts with sales goals, has a clear focus, and is holistic and systematic.
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